BGauss
Brand identity, brand voice, and the tagline Sense in the City — built from scratch for one of India's emerging EV scooter brands.
Client
BGauss Auto
Services
Branding, Brand voice, Social
Industry
Automotive
Year
2024
Overview
From the logo to the tagline to 15,000 followers — built BGauss from the ground up.
The work started at the very beginning. The BGauss logo, the brand voice, and the tagline Sense in the City were all conceived as part of a single, coherent identity for one of India's emerging electric scooter brands.