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Brand identity, brand voice, and the tagline Sense in the City — built from scratch for one of India's emerging EV scooter brands.

Client

BGauss Auto

Services

Branding, Brand voice, Social

Industry

Automotive

Year

2024

Branding Social TVC EV / Mobility

Overview

From the logo to the tagline to 15,000 followers — built BGauss from the ground up.

The work started at the very beginning. The BGauss logo, the brand voice, and the tagline Sense in the City were all conceived as part of a single, coherent identity for one of India's emerging electric scooter brands.

BGauss brand identity
BGauss brand system
BGauss campaign 7
BGauss social content
BGauss scooter mockup 4
BGauss scooter mockup 5
BGauss store collateral
BGauss Sense in the City